On-model editorial, long tailored coat on a consistent model
On-model product visuals

Product images for your shop, made for you.

You approve the style on your own products.

AIAI-generated models. Real products.

Studio shoots. AI-powered production.

Who we work with
Who we work with

Most labels come to us from one of these places.

  1. 01
    A collection on the way

    Samples are in, the launch date is set, and nobody has booked a shoot. We work from the samples you have and deliver before the drop.

  2. 02
    A launch budget with no room for a shoot

    The money went into fabric, production and the first run of stock. We make the product page images at a price that fits what's left, from €400, and nothing is paid until you've approved the style on your own pieces.

  3. 03
    New products every week

    Each delivery waits for images before it goes live. Send photos as stock arrives and we produce in batches you approve.

  4. 04
    Selling to buyers, not only shoppers

    A buyer who saw the sample in the showroom remembers half of it. Your line sheet gets the garment worn, from the first order.

product page · liveAI-generated
Prêt à Porter
New inMenBag (1)
Checked overshirt
€349
SMLXL
Add to bag

Overshirt in brushed cotton check with a curved hem and twin chest pockets.

Cast for your brand.

Creative direction & casting

We create a model for your brand, the right face for the customer you actually sell to, real and characterful. The closer that face sits to your customer, the more they trust what they see. The face is only where it begins.

AI fashion model, modern minimalAI fashion model, quiet luxuryAI fashion model, fashion-forwardAI fashion model, alt commercialAI fashion model, streetwearAI fashion model, modern tailoringAI fashion model, technical outdoorAI fashion model, denim streetwearAI fashion model, modern avant gardeAI fashion model, new face
AI fashion model, modern minimalAI fashion model, quiet luxuryAI fashion model, fashion-forwardAI fashion model, alt commercialAI fashion model, streetwearAI fashion model, modern tailoringAI fashion model, technical outdoorAI fashion model, denim streetwearAI fashion model, modern avant gardeAI fashion model, new face
01 / 10modern minimal

Choose your style.

Selected work

The same style, the same character, the same model, from the first shot to the five-hundredth. A few of ours, in a few of our base styles, and it holds all the way through, wherever it goes from here.

portfolio · consistencyAI-generated
Minimal, black satin slip dress
Minimal, ecru trousers, leather belt
Minimal, chunky ecru knit
Minimal, white tee, indigo denim, back
Minimal, leather shoulder bag
Minimal, oxford shirt, black trousers
Minimal, shawl cardigan, seated
Minimal, silk midi skirt, black knit top
Minimal, wool trousers, belt detail
Minimal, wide wool trousers, hem detail
Streetwear, grey zip hoodie, faded jeans
Streetwear, navy tank, denim shorts
Streetwear, striped shirt, workwear shorts
Streetwear, waffle knit, pleated shorts
Streetwear, white tee, baggy jeans
Streetwear, panelled hoodie, knee shorts
Streetwear, sage work jacket, indigo jeans
Streetwear, hooded sweat, profile
Streetwear, checked camp shirt, cream trousers
Streetwear, burgundy hoodie, grey sweatpants
Commercial, top, front
Commercial, knit, front
Commercial, jacket, front
Commercial, dress, front
Commercial, swimsuit, front
Commercial, top, back
Commercial, knit, back
Commercial, jacket, back
Commercial, dress, back
Commercial, swimsuit, back
Editorial, taupe wool suit
Editorial, white linen shirt, navy trousers
Editorial, knit maxi dress, raffia hat
Editorial, pleated blouse, grey mini
Editorial, black knit top, tapered trousers
Editorial, suit detail
Editorial, white shirt detail
Editorial, knit dress detail
Editorial, pleated blouse detail
Editorial, knit top detail
Monochrome, grey ribbed tee
Monochrome, white tee, raised arm
Monochrome, grey tee, back
Monochrome, sleeve and cuff detail
Monochrome, white tee, black denim

Making the outfit exactly how it should look.

Total Look · +€10 a shot
total-look · composeAI-generated
Top packshot
01 top
Skirt packshot
02 skirt
Shoes packshot
03 shoes
Bag packshot
04 bag
The complete outfit styled on a modelcomposing…
complete look

From packshot to video. Your products in motion.

Product to Video · €10 a clip
Meta adAI-generated
TikTokAI-generated
Product pageAI-generated

A process, not a generator.

The studio

A guided studio process, laid out step by step. You see the look on your own products before production begins. Pick how much you steer, then open any stage to see what happens and who does what.

studio · processAI-generated
youustogether

Fill in the brief at the bottom of this page, six short questions about your brand and your products, and we come back within a working day. Then we set the direction together, on a call or fully online, trading styles, moodboards and the story behind your brand until the scope and the look are agreed and you sign them off. For brands with a clear vision of their own.

You getan agreed scope and a fixed price

Tell us your brand and the customer you sell to, and we take the direction from there. A short call, or the six-question brief at the bottom of this page, then we come back with the scope for you to confirm. For brands who would rather leave it to us.

You geta scope to react to and a fixed price

Once you've signed off the scope, we cast the model who fronts your brand and build the style on three of your own products, three frames each, shown in a mockup of your own product page. You react, we edit and return until the look is right.

You getnine frames on your own products, and a mockup of how they sit on your page

With the style approved, the invoice goes out and production begins. We work from the product photos you already sent us, and deliver in progressive batches to approve as we go.

You getyour photos in batches, to review and approve

Straight to your site, ready to publish. Every batch carries the licensing you need to go live.

You getweb-ready files, a commercial licence, AI Act metadata and a disclosure lineFormsa one-off project, or an ongoing Partnership

Pricing

pricing · your catalogue
Products to shoot5
5100+
3shots
0frames
0clips
5 products × 3 shots15 shots
Minimum order20 shots
Your project€400
€20 a shot · projects start at €400
Start the brief

In every project: a model cast for your brand, every frame hand-finished, a revision round, and web-ready files with the AI disclosure line.

Ongoing
Partnership

For a catalogue that moves in its own rhythm, not on a plan set a year ahead. Your model stays on standing, the style stays on file and is never set up twice, and the volume follows your drops instead of a fixed number. Priced around your calendar.

Talk it through
✓

The style comes first, the invoice second. We agree the direction with you, then cast the model and build your style on three of your own products, with a mockup of how it sits on your site. You approve that before production starts on the full run, and nothing is invoiced until you do.

The questions we get most.

FAQ
Will the product look faithful to the real thing?→
It has to, so we don't leave it to the generator. Every frame is hand-finished, the cut, the drape, the fabric, the colour, down to the logo and the stitching, refined against your actual product until it reads like what you'd ship. And nothing goes out before you've seen it and agreed it looks like yours.
What happens before I commit to anything?→
We agree the scope with you, then build the style on three of your own products, three frames each, with a mockup of how it sits on your product page. You see that before the first invoice. We work this way because there is no honest way to show you the result on someone else's brand, so we show it on yours. All we ask for first is a filled-in brief and a short conversation, so we build the right thing.
Can I publish the images from that first set?→
Not those files. They come at screen resolution and marked, and they are there for you to judge the direction. The licensed, print-ready files arrive with the project once production runs.
What if it doesn't look right for my brand?→
You will have seen it before production starts. We build the style on three of your own products and send it back with a mockup of your product page. If it isn't right, we adjust it, or you walk away. Production begins once you've approved it, and every batch after that carries a revision round until it's on-brand.
Do I need professional packshots?→
No. Clean packshots if you have them, or just a flat lay from your phone, turning a flat lay into a packshot is part of our pipeline. One thing matters: shoot it in good, even light so the fabric and texture read clearly. That's what we build the model shots from, so a sharp, well-lit flat lay gives a sharper result.
How long does it take?→
About a week to see your style on your own products, then 7 to 9 working days for the full run once you've approved it. You can follow the full step by step in The Studio above; larger volumes run a little longer, and we'll always tell you upfront.
Is it legal to use AI model photos in the EU?→
Yes, when it's disclosed. Since August 2026, EU rules ask for a short line of transparency wherever an image is made with AI, and the duty to show it sits with whoever publishes the image. We write that line for your product page, so you put it up once and move on.

Legal to publish.

Ready for the EU AI Act

On-model visuals made with AI are legal to publish in the EU, as long as it's disclosed. Since August 2026, the EU AI Act asks for a short line of transparency wherever an image is made with AI.

We prepare that side of it. You get the disclosure wording written for your product page, and we go through what your store needs. The duty to publish it sits with you, and our job is to make sure you have everything ready when you do.

AI compliance, EU AI Act, August 2026